Pourquoi tu cours (the ideas agency) is a strategic planning agency run by Jérémy Dumont that helps brand managers to better interact with stakeholders communities.

We have enabled companies such as Orange, LVMH, Crédit Coopératif, Kronenbourg, to function as one dynamic network to increase their performance, to practice open innovation to develop new products and services, to engage consumers in new relationships through advertising, to build social platforms to better interact with stakeholders communities or to integrate social media in their strategies. 

At the forefront of innovation, our exchange platform, PSST(opinions and trends 2.0), is the place where 60 000 professionals working in marketing, communication, media and design interact to share ideas and master 2.0 innovations.